Data Analysis
4 Tips to Know if Machine Learning is For You

Is machine learning hard for you? 4 Tips to Know

Is machine learning hard or easy to apply? You have probably heard about Machine Learning and how it changes how companies of all varieties deal with specific situations. If you are a business owner, you may think this is what you’ve been waiting for all this time, but is it? 

What is Machine Learning? 

Machine learning is a branch of artificial intelligence that enables systems to learn and improve from experience without programming. With machine learning, performing operations such as classification, clustering, regression, and pattern identification is possible.

Is machine learning hard to apply or to learn

Since it is a trending technology, more and more companies are interested in using machine learning in their projects or being advised to use it to implement solutions in their businesses.

But before diving into machine learning, let us try to answer this question: Do you actually need machine learning? Here are some things to consider:

Resource-consuming projects.

The first thing to grasp is that developing a machine-learning project is challenging. Many companies start a project without the necessary risk analysis and end up with an incomplete or useless project.

They are simply wasting their time and money. According to a Gartner report, even with the companies that are already experienced with AI, only 53% of machine learning projects make it from prototype to production.

Incomplete projects go up to 90% when it comes down to the companies that are newly being introduced to AI. Knowing the things you will need is vital before stepping into the world of machine learning.

 Is machine learning hard or easy to apply: Check if you have what you need to answer

One of the biggest mistakes many companies make is underestimating the effort that goes into an ML project. Without the necessary engineering and resources, they end up burning through their budget without being able to complete the project.

We know trending technologies always look more appealing, but they might lose their glitter briefly.
Take your time while building the structure of your dataset and collecting your data. Before you start, you need to specify your expectations from the model and the decisions you want it to make.

Depending on that, you need to confirm that your data is enough to satisfy those needs. Make sure that you pre-processed the information correctly and that you have trustable data.

As always: quality beats quantity.

Is machine learning hard

Don’t forget that the quality of the data should remain. So having an individual or a team to ensure the dataset still satisfies the needs as you keep adding more data into it makes sense.

This brings us to another thing to consider before diving into machine learning; it is an iterative process! Without getting into it, you can never know what your model exactly needs. You need to make continuous changes and interventions as you move forward with the process.

Also, re-training can be necessary frequently. So acknowledging the process and the required workforce is also essential during decision-making. Fancy solutions do not always bring the best results.

Ask yourself the question, do you even need ML? If you can define simple rules and computations to determine your target, be it a label or a value, why even bring machine learning into the process?

Consider the scale of your data. Even without a rule set, making the decisions manually could be more efficient and cost less than diving into an ML project.

So if you can’t define a rule set, multiple factors affect the model’s decision, or you have a large scale of data, it would make sense to use machine learning for decision-making. Otherwise, you could be expending valuable resources on something your business may not even need.

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Author

Juan Carlos Zuloaga

About Juan Carlos

I have been developing startups and scaleups in Europe and South America throughout my life.
From 2012 to 2016, I developed several companies in the Netherlands' Import and Export and tourism sector.
A key milestone was to scale one famous US franchise ¨¨ Ripley's Believe It or Not¨, in Europe— becoming one of the 32 Museums of Ripley's Believe It or Not and one of the 96 Attractions of the Ripleys Entertainment Group.

Since 2016, my focus has been on developing startups such as Chamba, a Gig Economy Platform for Home Services in Ecuador, and SelfieFeedback, an Online Reviews Platform based in The Netherlands.
Back in 2018, together with two cofounders, we created our marketing agency in Ecuador called Serendipia to understand how to accelerate the process of launching a company.
Serendipia (www.serendipia.ec) is a marketing agency working with client companies such as Estes in Ecuador and has been part of developing the first tech community called Guayaquil Tech.

Since 2020, I have been applying Growth Hacking in our agency and startups. And in 2021, I launched our own Growth Hacking Agency, Inspiral Growth.

Growth Hacking is about constantly learning.

Having completed academic studies in Germany, Denmark and Ecuador made it possible to take a comprehensive view of management styles and understand the cultural map needed in international environments.

- With more than 15 years of experience as a CEO and ten years as an entrepreneur, I focus on helping sustainable projects and working with leaders in their respective sectors.

For me, Growth Hacking is the next level of Business Development.
Reaching the status of a T-Shape Growth Hacker can be pretty challenging, yet not impossible.

Our goal with Inspiral Growth is always to learn new strategies to scale the brands we assist.
We believe in a lean and sustainable approach.

For that reason, we call our agency Inspiral Growth.
www.inspiralgrowth.com

Comments (2)

  1. Mito
    August 10, 2022

    Great article 👌

  2. How to Rebrand Yourself: A Survival Guide - Inspiral Growth
    August 23, 2022

    […] 4 Tips to Know if Machine Learning is For You […]

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